Introduction
This privacy policy (“Privacy Policy”) describes the information collection practices that Print Studio and its
respective subsidiaries (“Print Studio Cardiff,” “we,” “us,” or “our,” if not explicitly referring to one
company) follow when handling Personal Information (defined below) that we collect or receive in conducting our
business, including through the sale of our products and use of our websites (the “Sites”), as further explained
below.
If you are a resident of the European Union (“EU”), you may have additional rights under the EU General
Data Protection Regulation (the “GDPR”) with respect to your Personal Information, as outlined below. For the
purposes of this Privacy Policy, references to the EU also include the United Kingdom, Switzerland, and the
European Economic Area countries Iceland, Liechtenstein, and Norway. In addition, if you are resident of
California, you may have additional rights under the California Consumer Protection Act (“CCPA”), including the
right to prohibit the sale of your Personal Information, as outlined below. For avoidance of doubt, Print Studio
does not sell Personal Information at this time.
Definitions
“Data Processor” means a third party that processes Personal Information on behalf of and pursuant to the
instructions of Print Studio.
“Personal Information” means any information relating to an identified individual, or to an individual who
can
be identified, directly or indirectly, by reference to such information, which may include, an
identification
number or one or more factors specific to his or her physical, physiological, mental, economic, cultural or
social identity. Without limiting the foregoing, Personal Information does not include information that is
de-identified or corporate information that relates to an organization but not to an individual, such as a
corporate name, corporate address or general corporate phone number.
Information we collect from or about
you
Personal Information You Provide To Us. We collect Personal Information that you provide to
us
through our
Sites, and in connection with other business dealings we, or our distributor or retail partners, may have
with you. Such information may include:
- First and last name
- Company name
- Title
- Email address
- IP address
- Login user name and password
- Mailing address
- Telephone number
- Personal preferences regarding products
- Location
- Information necessary to process a credit card transaction, such as the credit card type, number, and
expiration date
Information we receive from third party sources
Some third parties such as our business partners and service providers provide us with Personal Information
about you, such as the following:
- Account information for third party services: If you interact with a third party service when using our
Sites, such as if you use a third party service to log-in to our Sites (e.g., Facebook Connect, Google
Sign-In, or Twitter), or if you share content from our Sites through a third party social media service,
the third party service will send us information about you, such as information from your public
profile, if the third party service and your account settings allow such sharing. The information we
receive will depend on the policies and your account settings with the third-party service.
Information we automatically collect when you use our products and services
Some Personal Information is automatically collected when you use our products and services, such as the
following:
- Computer name
- Hostname
- External IP
- OS type
- OS version
Website Usage Information We Collect.
In addition to Personal Information that you choose to submit to us, whenever you visit or interact with our
Sites, we may collect or store information about your interaction with our Sites (“Usage Information”). This
Usage Information may include:
- your IP address or any other unique identifier assigned to the device that you use to access our Sites;
- the functionality and characteristics of your device, including type of browser, operating system and
hardware, mobile network information, and in some cases location information;
- the URL that referred you to our Sites, if any;
- your activities on our Sites, such as which web pages you visit, what terms you searched within our
Sites, and which links within our Sites that you click on; and
- the time of day that you visited our Sites and how long your visit lasted.
Usage Information is typically anonymous information; however, if it is combined with your Personal Information
in a manner that reasonably allows it to be associated with your identity, or is otherwise considered Personal
Information under applicable law, it will be treated as Personal Information under this Privacy Policy, and, if
you are an EU resident, it may be considered Personal Data and be subject to the section applicable to EU users
below.
We use certain common methods and technologies to collect and store Usage Information about your interaction
with our Sites (“Analytic Technologies”). These Analytic Technologies may be downloaded to the personal
computer, laptop, tablet, or mobile phone that you use to access the Sites (“Your Device”). The specific
Analytic Technologies that we use are as follows:
Cookies.
A cookie is a data file placed on Your Device when you visit our Sites. We use
cookies only to
facilitate the use and navigation of our Sites and to remember you and your preferences in case you revisit
our
Sites in the future and to conduct range measurement. Information collected relates to technical information
(e.g. your browser, a timestamp, and a unique identifier). Almost all browsers allow blocking of cookies in
their entirety, removal of existing cookies, or warning to prevent the placing of a cookie. You can find
more
information on this functionality in the documentation or in the help file of your browser. Please note that
blocking of cookies might impede your use of our Sites. If you are a resident of the EU or other
jurisdiction
that requires us to obtain your consent to use cookies on our Sites, then you will have an opportunity to
manage
your cookie preferences on such Sites; except that certain cookies are essential to enable core site
functionality, and you cannot choose to disable those cookies.
Do Not Track Policy.
Through cookies we place on your browser or device, we may collect
information about your online activity after you leave our Sites. Just like any other usage information we
collect, this information allows us to improve the Sites and customize your online experience, and otherwise
as
described in this Privacy Policy. Your browser may offer you a “Do Not Track” option, which allows you to
signal
to operators of websites and web applications and services (including behavioral advertising services) that
you
do not wish such operators to track certain of your online activities over time and across different
websites.
Our Sites do not support Do Not Track requests at this time, which means that we collect information about
your
online activity both while you are using the Sites and after you leave our Sites.
Analytics.
We use analytics applications, including Google Analytics, to collect
information about use of the Sites. Google Analytics collects information such as how often users visit a
website, what pages they visit when they do so, and what other websites they visited prior to coming to a
website. We use the information obtained from these applications only to improve our Sites and our product
and
service offerings. The information generated about your use of our Sites will be transferred and saved to
the
vendor’s server in the United States. For Google Analytics, within Member States of the European Union or
other
signatories of the Agreement on the European Economic Area, Google will first shorten your IP address. In
exceptional cases, the full IP address will be transferred to a Google server in the United States to be
shortened there. Google’s ability to use and share information collected by Google Analytics about your
visits
to the Sites is restricted by the Google Analytics Terms of Use and the Google Privacy Policy. You can
opt-out
of Google Analytics tracking by visiting https://tools.google.com/dlpage/gaoptout/
Web Beacons.
A web beacon, including tracking pixels, is a small graphic image or other
web
programming code, also known as “1×1 GIF” or “clear GIF.” We may download web beacons to Your Device when
you
access our Sites or through email messages that we send to you. Web beacons are used to improve your
experience
on our Sites. Web beacons also help us to understand whether users read email messages and click on the
links
contained within those messages so that we can deliver relevant content and messages. Our web beacons may
collect certain of your contact information (e.g., the email address associated with an email message that
contains a web beacon).
Embedded Scripts.
An embedded script is a programming code that is designed to collect
information about your interactions with our Sites, such as which links within our Sites you click on, which
type of browser or device you use (e.g. mobile or desktop version). We use such information to enhance the
user
experience. This code is downloaded onto Your Device when you access our Sites and is deactivated or deleted
when you leave our Sites. Identification of the user does not take place.
HOW WE USE YOUR INFORMATION
Business Use. We use your Personal Information primarily to facilitate our ongoing and proposed
business dealings with you (“Business Use”). This includes to: (1) process business transactions with us that
you initiate, including without limitation orders of products and the creation of user profiles; (2) establish
and maintain customer accounts so that we may provide products or services of ours requested by you or your
company; (3) register you as a user of these products so that you may access them through our Sites or
otherwise; (4) communicate with you about updates, maintenance, outages, or other technical matters concerning
these products; (5) provide you with support regarding usage of these products; (6) notify you about changes to
any of the policies and procedures for use of these products; (7) verify the accuracy of account and technical
contact information we have on file for you and your company in relation to these products; and (8) respond to
questions or inquiries that you or your company may have about our products. We may use Usage Information
internally within Print Studio to help us improve our products or to develop new products.
We may also use your Personal Information to personalize the content of the Sites and communications based on
your preferences, and to comply with our legal or contractual obligations and to resolve disputes. Additionally,
we may use your Personal Information to protect against or deter fraudulent, illegal, or harmful actions and to
enforce our terms and conditions of use (depending on which product or service you are using).
Marketing Purposes. With your consent or as otherwise permitted by applicable law, we may use
your Personal Information for purposes relating to the marketing of our content, products, or those of our
business partners (“Marketing Purposes”). This includes to: (1) send you newsletters, press releases, event
announcements, and other similar communications regarding the products that we offer; (2) market or promote our
products to you, including by offering you promotional items; (3) solicit input from you regarding improvement
of our products; and (4) other purposes that we disclose to you at the time we obtain your consent, including
sharing with third party marketing partners to market their products and services to you. For avoidance of
doubt, we do not sell your personal information to a third party.
Data Integrity. You are responsible for the accuracy of all Personal Information that you
provide to us. We will use reasonable efforts to maintain the accuracy and integrity of your Personal
Information, and to update that information as appropriate. We will take reasonable steps to ensure that the
Personal Information we collect from you is relevant to its intended use, and that it is used only in ways that
are compatible with the purposes for which it was collected or otherwise authorized by you.
WITH WHOM WE MAY SHARE INFORMATION
Within Print Studio. Print Studio is a company that transacts business across national borders.
Accordingly, from time-to-time and subject to the provisions of this Privacy Policy governing “CHOICE AND
UPDATING YOUR INFORMATION AND PREFERENCES” (see below), we may share your Personal Information and Usage
Information within Print Studio. Such information may be used by Print Studio for internal business and
operational purposes, as well as for purposes consistent with the purpose for which the information was
originally collected or subsequently authorized by you.
Outside of Print Studio. We may share your Personal Information with “Data Processors” as
described below, and with other third parties for purposes disclosed to you at the time you provided the
information, or as subsequently authorized by you.
Data Processors. We may, from time to time, employ Data Processors to perform services on our
behalf, such as: (1) hosting our Sites, products, and other applications; (2) designing and/or operating certain
features available through our Sites; (3) sending emails and other communications relating to our products or
services; (4) fulfilling and processing orders for our products or services; (5) assisting with promotions and
conferences relating to our products or services, or those of our business partners; (6) providing analytic
services, such as in relation to the tracking of usage of our Sites; or (7) performing other administrative
services for us. We may provide these Data Processors with access to your Personal Information in order for them
to complete a requested transaction or otherwise perform services for us or for you on our behalf. Prior to
allowing our Data Processors to access your Personal Information, we will enter into a data protection agreement
or addendum (“DPA”) with them to ensure that they handle and process the information in accordance with this
Privacy Policy and applicable law as instructed by us.
Links to Other Websites and Applications. The Sites may contain various links to, as well as
plug-ins or widgets from, social media and other third-party websites or applications, which may provide
additional information, goods, services, and/or promotions. These third-party websites or applications are owned
and operated independently of Print Studio and may have their own separate privacy and data collection
practices. We are not responsible for the privacy practices of any third party; therefore, you should review
their privacy policies and practices prior to interacting with their websites or applications, using any of
their tools, or sharing any of your Personal Information with them.
Community Forums. Our Sites may offer message boards, chat rooms, blogs, and other public
areas, including without limitation a Facebook Group (“Community Forums”) where you can interact with our
employees, other customers, post images, data, requests, questions, comments, suggestions, or other content,
including your Personal Information (“User Submissions”). To participate in Community Forums, you may be asked
to select a user name and password and/or provide us with your email-address, and to agree to the terms of
participation for those Community Forums. We use this information to identify you and to contact you, if needed,
for the provision of those Community Forums. You are able to change your email preferences or discontinue your
participation in the Community Forums at any time. Your password and your email-address will not be visible to
other users or shared with third parties. You should be aware that any User Submissions you post to a Community
Forum, as well as your user name, may be viewed by other members of that forum. If you choose to voluntarily
post User Submissions to a Community Forum, be aware that such information is viewable by anyone else on that
Community Forum. Think carefully before you post and use caution before disclosing any Personal Information in a
Community Forum. We are not responsible for the accuracy, use, or misuse of any User Submission that you
disclose or receive through a Community Forum. We might also delete User Submissions without further notice if
they include harmful or inappropriate content (e.g., pornographic material, content encouraging vandalism,
crime, terrorism, racism, violence, or cruelty), or infringe any third party’s rights or applicable law.
Promotions. We may offer various promotions (“Promotions”) through the Sites or elsewhere that
may require registration with your Personal Information. If you choose to enter or otherwise participate in a
Promotion, your Personal Information may be disclosed to third parties in connection with administration of the
Promotion, such as in connection with winner selection, prize fulfillment, and as otherwise required by law. By
entering into a Promotion, you are agreeing to the official rules that govern that Promotion, which may contain
specific requirements of you, including, except where prohibited by law, allowing the sponsor and/or other
parties to use your name, voice, and/or likeness in advertising or marketing materials. These rules will be
displayed to you during the registration process, and you will be asked for your consent to the respective data
processing at that time.
Legal Protections and Law Enforcement. We may access, use, preserve, transfer, and disclose to
third parties your Personal Information to: (1) satisfy any applicable law, regulation, subpoena, governmental
request, or legal process if, in our good faith opinion, such is required or permitted by law; (2) protect
and/or defend this Privacy Policy or other policies or terms of use applicable to our Sites, including
investigations of potential violations thereof; (3) protect the safety, rights, property, or security of Print
Studio or any third party; and/or (4) detect, prevent, or otherwise address fraud, security issues or breaches,
or technical issues. This may include allowing third parties, such as copyright owners, Internet service
providers, wireless service providers, and/or law enforcement agencies, to access and use your Usage Information
in order to identify you. We may take any of these steps without notice to you to the extent permitted by
law.
CHOICE AND UPDATING YOUR
INFORMATION AND
PREFERENCES
We reserve the right to take reasonable steps to authenticate the identity of any individual seeking access to
Personal Information. We may provide web pages or other mechanisms on our Sites through which you can update
subscription preferences. You can also contact us to update your Personal Information or change your
preferences. Our contact information for these purposes is by email at info@printstudiocardiff.co.uk. If you
receive a marketing communication from us by email, you may also opt out of receiving future email marketing
communications by following the opt-out instructions provided in that email. Please note that we reserve the
right to send you certain communications relating to transactions you initiate, your customer account, your use
of our Sites, or other business matters, and that these communications may be unaffected if you choose to
opt-out from marketing communications.
In accordance with our routine record keeping and applicable law, we may delete certain records that contain
your Personal Information. We are under no obligation to store such information indefinitely, and we disclaim
any liability arising out of, or related to, the destruction of that information. In addition, you should be
aware that it is not always possible to completely remove or delete all of your information from our databases
without some residual data because of backups and other reasons. Also, if you have posted any User Submissions
to a Community Forum, these communications cannot generally be removed.
INFORMATION SECURITY
We will take reasonable precautions to protect your Personal Information in our possession from loss, misuse,
and unauthorized access, disclosure, alteration or destruction. We will make reasonable efforts to keep your
Personal Information reliable for its intended use, accurate, current and complete.
For example, if you provide us with your credit card information, the information is encrypted using secure
socket layer technology (SSL) and stored with an AES-256 encryption. Although no method of transmission over the
Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional
generally accepted industry standards.
ENFORCEMENT
We will conduct periodic internal compliance audits of our relevant privacy practices to verify adherence to
this Privacy Policy. We encourage you to raise any questions or concerns that you may have about the way we
process your Personal Information by contacting us at the address set forth below.
We commit to resolve questions and complaints about your privacy and our collection or processing of Personal
Information about you. If you believe that we are not complying with the terms of this Privacy Policy or other
legal requirements, you should first contact us by email at info@printstudiocardiff.co.uk. We will investigate
and will do our best to internally resolve any complaints and disputes you bring to our attention regarding the
use and disclosure of your Personal Information.
CHILDREN
The Sites are intended for business use. We do not knowingly collect or solicit Personal Information from anyone
under the age of 16. If you are under 16, please do not attempt to register for the Sites or send any Personal
Information about yourself to us. If we learn that we have collected Personal Information from a child under age
16, we will delete that information as quickly as possible. If you believe that a child under 16 may have
provided us Personal Information, please contact us at info@printstudiocardiff.co.uk.
How Long Do We Retain Your Personal Data?
We retain Personal Data about you in compliance with company’s data retention procedures. In some cases, we
retain Personal Data for longer, if doing so is necessary to comply with our legal obligations, resolve disputes
or collect fees owed, or is otherwise permitted or required by applicable law, rule, or regulation. Afterwards,
we retain some information in a depersonalized or aggregated form but not in a way that would identify you
personally.
What Rights Do You Have
Regarding Your Personal Data?
You have certain rights with respect to your Personal Data, including those set forth below. For more
information about these rights, or to submit a request, please email info@printstudiocardiff.co.uk. Please note
that in some circumstances, we may not be able to fully comply with your request, such as if it is frivolous or
extremely impractical, if it jeopardizes the rights of others, or if it is not required by law, but in those
circumstances, we will still respond to notify you of such a decision. In some cases, we may also need to you to
provide us with additional information, which may include Personal Data, if necessary, to verify your identity
and the nature of your request.
- Access: You can request more information about the Personal Data we hold about you and
request a copy of such Personal Data. You can also access certain of your Personal Data by contacting us
at info@printstudiocardiff.co.uk to make such corrections.
- Rectification: If you believe that any Personal Data we are holding about you is
incorrect or incomplete, you can request that we correct or supplement such data. In certain
circumstances, you can correct some of this information directly by contacting us at
info@printstudiocardiff.co.ukto make such corrections.
- Erasure: You can request that we erase some or all of your Personal Data from our
systems.
- Withdrawal of Consent: If we are processing your Personal Data based on your consent
(as indicated at the time of collection of such data), you have the right to withdraw your consent at
any time. Please note, however, that if you exercise this right, you may have to then provide express
consent on a case-by-case basis for the use or disclosure of certain of your Personal Data, if such use
or disclosure is necessary to enable you to utilize some or all of our Sites.
- Portability: You can ask for a copy of your Personal Data in a machine-readable format.
You can also request that we transmit the data to another controller where technically feasible.
- Objection: You can contact us to let us know that you object to the further use or
disclosure of your Personal Data for certain purposes.
- Restriction of Processing: You can ask us to restrict further processing of your
Personal Data.
- Right to File Complaint: You have the right to lodge a complaint about Print Studio’s
practices with respect to your Personal Data with the supervisory authority of your country or EU Member
State.
CHANGES TO THE PRIVACY POLICY
We reserve the right to update this Privacy Policy at any time, without prior notice to you, to the extent
permitted by applicable law and the principles of the Privacy Shield. We will notify the changes that we make to
this Privacy Policy by posting the revised Privacy Policy on the Sites, and such changes will be effective
immediately unless otherwise stated. We will provide notice to you if these changes are material and, where
required by applicable law, we will obtain your consent.
QUESTIONS AND CONTACT INFORMATION
If you have questions regarding this Privacy Policy or more generally about Print Studio and its products,
please feel free to contact us at info@printstudiocardiff.co.uk or at Print Studio, 200 Western Avenue, Cardiff,
CF5 2YB.
Last updated on April 6th 2020.